Burn your portfolio : stuff they don't teach you in design school, but should / Michael Janda

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Introduction : Burn your portfolio...really? ; Acknowledgments -- Human engineering : The big fat secret ; The extra mile ; Soak up advice ; You are not your work ; Be nice to everyone ; Drama is for soap operas ; No more flying solo ; Gripes go up ; The stress bucket -- Two types of grandpas -- Be a wall painter -- Every position can be electrifying ; Lead or be led ; Half the victory ; The value of downtime ; I'm not a writer ; Toot your own horn ; Don't work in a vacuum ; The graphic design megazord ; Live as a team, die as a team ; Everyone does something better than you ; You are responsible for your own time -- Art smarts : OCD is an attitude ; Polishing turds ; Hairy moles ; This is not verbatimville ; Shock and awe ; Art is meant to be framed ; It is never to late for a better idea ; Filler failures ; A river runs through it ; Comps or comprehensive? ; Design like the wind ; Type fast ; How to eat an elephant ; The Venus initiative ; Process-a-palooza ; Hiking your way to successful projects ; Solving end-of-day rush ; Why projects blow up ; The lo-fi PDA ; Bring out your dead ; Shake the bushes or get bit ; Red flags and extinguishers ; Brainstorms are 90 percent bad ideas ; The communal Brain -- Two ears, one mouth : The ultimate email formula ; Beware the red dot ; Email black holes ; Even the Lone Ranger had Tonto ; Canned communication ; Tin can phones ; Vicious vernacular ; An army of support ; Friendly updates ; Deadline ballet ; Big brother ; The domino effect ; Avoid the W.W.W. ; Be afraid to click "send" ; The tragedy of time zones -- Happy head honchos : Designers are from Mars, clients are from Venus ; Let your client leave their mark ; "Forgiveness" points ; Let your client be the 800-pound gorilla ; Do your genealogy ; Never give your client homework ; Assume that people are clueless ; Long-term relationship value vs. single transaction profit ; Oddities at the start mean oddities at the end ; Don't be the desperate girlfriend ; Stand in manure, smell like manure ; Never fire a client? ; "We decided to go another direction" means "you suck" ; There are such things as stupid questions ; You can't get mad at math ; You have 65 seconds to land a job ; How to ask for a raise without asking for a raise -- Mind your business : Do what you love; the money will follow ; A business that looks orderly ; Making cents of it all ; How to calculate a burn rate ; The fixed-bid pricing dartboard ; Beware of line-item pricing ; "No charge" doesn't mean "free" ; How to flush out a budget ; Twenty-piece chicken McNuggets ; Nonprofits for non-profit ; The code of fair practice ; Contractual mumbo jumbo ; "Etcetera" has no business in your business ; You don't have to sign off on this ; B.A.M. lists ; One line that changed everything about collections ; A business is an organism that wants to die ; If I've got a dollar, you've got a dollar, but no partners ; If you want to win the game, you have to know the score ; There is no such thing as a "meet and greet" ; How to make a capabilities presentation ; Floods happen ; Flexibility, not freedom ; Never do undocumented work ; Next worry date ; Nickels and dimes are for lemonade stands ; Only terrorists like hostage situations ; Oh where, oh where has my hundred thousand dollars gone? Oh where, oh where can it be? ; Don't do anything you can pay someone ten dollars per hour to do ; "Skin in the game" usually means "free" ; Three-month "lifetime" guarantee ; "Bring your own boss," whatever that means ; How to bite the bullet -- Index -- About the author.

"It takes more than just a design school education and a killer portfolio to succeed in a creative career. Burn Your Portfolio teaches the real-world practices, professional do's and don'ts, and unwritten rules of business that most designers, photographers, web designers, copy writers, programmers, and architects only learn after putting in years of experience on the job." -- tomado de la página del proveedor.