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Next-Geneeration : net prometer® how to monetize a net promoter system® and create profitable growth / Jørgen Bo Christensen.

By: Material type: TextTextLanguage: English Publisher: New Jersey : CustomerGauge, [2017]Description: 43 páginas ; ilustraciones : 30 cmContent type:
  • imagen fija
  • texto
Media type:
  • sin mediación
Carrier type:
  • volumen
ISBN:
  • 9781365873898
Subject(s): LOC classification:
  • T14.5 C37 2017
Contents:
Prologue: the current state of net promoter -- The history of net promoter -- Successful net promoter programs -- How does NPS correlate with future revenue? -- Retention rates -- How much does NPS improve retention? -- Reasons for a new net promoter model -- The next-generation: net promoter model -- Prerequisites -- Establish organization support -- Map your customer journey -- Stage 1: Measure -- Listen -- Analyze -- Stage 1: Mesaure takeaways -- Stage 2: Act -- Closet the loop -- Optimize -- Stage 2: Act takeaways -- Stage 3: Monetize -- Enhance NPS with revenues -- Stragetic insights with the NPS swot -- Measure retention -- Measure referral value -- Correlate revenue with NPS -- Stage 3: Monetize takeaways -- Stage 4: Grow -- Improve retention -- Grow referral business -- Grow repurchase, up- and cross sales -- Stage 4: Grow takeaways.
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Holdings
Item type Current library Collection Call number Status Date due Barcode
Libros Libros Mediateca Bibliográfica T14.5 C37 2017 (Browse shelf(Opens below)) Available 12520

Prologue: the current state of net promoter -- The history of net promoter -- Successful net promoter programs -- How does NPS correlate with future revenue? -- Retention rates -- How much does NPS improve retention? -- Reasons for a new net promoter model -- The next-generation: net promoter model -- Prerequisites -- Establish organization support -- Map your customer journey -- Stage 1: Measure -- Listen -- Analyze -- Stage 1: Mesaure takeaways -- Stage 2: Act -- Closet the loop -- Optimize -- Stage 2: Act takeaways -- Stage 3: Monetize -- Enhance NPS with revenues -- Stragetic insights with the NPS swot -- Measure retention -- Measure referral value -- Correlate revenue with NPS -- Stage 3: Monetize takeaways -- Stage 4: Grow -- Improve retention -- Grow referral business -- Grow repurchase, up- and cross sales -- Stage 4: Grow takeaways.

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